A game made to promote vegetarian diets in which the gameplay (and therefore enjoyment) comes from maiming and mangling the animals. I fear that Peta completely missed the point with this one and created the complete antithesis of what they intended.
Its like making an antislavery game where the players enjoyment comes from enslaving and abusing people.
Hahaha all my fwends must play dis game day will laf sooo hard day